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How Marketers Can Break Out of Hollow Tech Stacks

How Marketers Can Break Out of Hollow Tech Stacks

The following article describes the pain marketers go through in managing technological stacks. Tech stacks often provide inefficient, jumbled up solutions without a centralized point of view. The solution to this problem lies in Customer Data Platforms, which the article describes in detail. It effectively handles the data processing and visualization in order to understand and interact with the customers better. … Read More

dashboard design best practices

Dashboard Design Best Practices – 5 Key Principles

Trying to make your dashboard designs stand out from the rest but you don’t know what it takes? Well, don’t worry. In this article, I’ll be taking you through the top 5 key principles of dashboard design that will help you ace the design. … Read More

team of analytics

Successful Analytics Team’s Roles and Responsibilities

If you want to compete with others, it’s imperative to have the best analytics team. Besides that, this team is also responsible for creating business models that can improve your overall performance. … Read More

Customer Data Platform - The Ultimate Guide

Customer Data Platform: The Ultimate Guide

A Customer Data Platform (CDP) is a system that unifies all these data from different sources like apps, social media, marketing campaigns to a centralized location. This is the ultimate guide of CDP.
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digital marketing performance explained

Digital Performance Marketing Explained

Digital performance marketing has changed the advertising landscape. This article explains the concept and how you can leverage it in your marketing. … Read More

FoxMetrics For Social Media Analytics

FoxMetrics For Social Media Analytics

Discover deep insights And uncover the underlying components of your social media data. Learn how FoxMetric can help you achieve more in your social media analytics. … Read More

The Amazing Reasons Why Every Start-Up Needs Web Analytics

Building a start-up comes with a lot of unknown, especially regarding your online success. Web analytics is an effective way to gain insight into your business and make decisions that will ensure business growth. … Read More

How’s your business going? Need help with Analytics?

The current financial crisis has once again proven the importance of data analytics and data-driven decisions. This article explores the steps you can take to better leverage analytics for your business. … Read More

15 Top Analytics Websites & Blogs For Every Data Enthusiasts

15 Top Analytics Websites & Blogs For Every Data Enthusiasts

Identifying the best analytics blog websites allows you to get adequate information and support to take your analytics to the next level. This article reveals 15 must-follow analytic sites and blogs. … Read More

house file

8 Ways To Build Your House File Through Newsletter Sign Ups

Your house file is the corners stone of your marketing strategy. In this article, you’ll learn how to build your email list and other house files through newsletter signups. … Read More