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Faceted Search

Faceted search is also known as faceted navigation or faceted browsing, is a technique used by eCommerce brands to help users analyze, organize, and filter large sets of product inventory based on filters such as size, color, price, and brand.

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Latest from foxmetrics

Security and Privacy Updates

On May 25, 2018, the most significant piece of European data protection legislation in 20 years will come into force when the European Union's (EU) General Data Protection Regulation (GDPR) replaces the 1995 Data Protection Directive. We know that preparing for this regulatory change is a priority for many of our customers. It is a…

May 25, 2018

The Importance of Segmentation

Before we get into why “segmentation” with web analytics can be highly valuable to your site’s performance and profitability, let’s first define what the term means. In the area of data analytics (and in simpler terms), “segmentation” means taking your site’s visitor base and dividing it into specific, homogeneous groups based on certain characteristics and…

September 27, 2017

Building Your House File Through Newsletter Sign Ups

In case you didn't know, a house file is a list containing all of a company’s customers. House files often include items like email addresses and mailing addresses that give company’s avenues to further communicate with and reach customers and prospects. Having a great house file at your disposal is key. A unique and often…

September 27, 2017

Multi-channel Attribution

Before we get into multi-channel attributions, let’s first define the analytics term attribution modeling. For companies that have online sales, it can be challenging to determine what marketing channel deserves the credit for a conversion (sale). For instance, let’s say you’re on Facebook one day and you see an advertisement for a pair of sunglasses…

September 14, 2017

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