Top 6 Analytics Blogs to Follow

Even with the best analytics tools at your disposal, it still pays to learn tips and tricks from the experts.

We hope our blog has been a valuable resource for you, but we know there there are plenty of other experts around the web with valuable insights to share, too!

Are you looking for more reading on analytics? Here are the top blogs on our list.

Occam’s Razor

Avinash Kaushik is the Digital Marketing Evangelist for Google, and he talks all about digital marketing and analytics on his blog, Occam’s Razor. His detailed & in-depth posts that are highly actionable, and we love his enthusiasm & passion (just check out how many post titles end in exclamation points!).

Here are some recent posts we enjoyed:

Be sure to also check him out on Twitter as @avinash, and you can follow him on Google+ as well.

Analytics Talk

Justin Cutroni is the Analytics Advocate at Google and the blogger behind Analytics Talk, a great resource on making the most out of Google Analytics.

Google Analytics is a great tool for seeing trends in traffic over time, but it can be intimidating for beginners. Justin’s blog can help you become a Google Analytics power user as he goes over all the features and tools they offer.

Check out these great recent posts:

  • Hits, Sessions & Users: Understanding Digital Analytics Data
  • Managing Google Analytics User Permissions

You can follow Justin on Twitter as @justincutroni, or follow him on Google+.

The Daily Egg

Crazy Egg is a heatmapping tool that allows you to track your visitor’s mouse movements and clicks across your page. Their blog, The Daily Egg, tackles topics from marketing to copywriting and design, to user experience. Their Analytics category has a ton of practical, actionable advice on making the most of your analytics.

Some of our favorite recents posts:

Crazy Egg is also on Twitter, Facebook, and Google+.


ConversionXL is a conversion optimization agency founded by Peep Laja, and their blog is one of the most well-known in the analytics and conversions space. The blog features valuable information on analytics, A/B testing, and all kinds of topics related to boosting your conversions. While most posts are by Peep Laja himself, he also features expert guest writers now and then.

Check these out:

You can follow founder Peep Laja on Twitter, or check out ConversionXL on Facebook or Twitter.

Online Behavior

Online Behavior is a multi-author blog founded and run as an independent side project by Google’s Analytics Advocate, Daniel Waisberg. They share great posts on about targeting & segmentation, testing & usability, analytics, and conversion optimization. It’s a great resource for marketing professionals.

Here are some recent posts we liked:

  • 10 Actionable Google Analytics Tips
  • Nuts and Bolts of Chart & Graph Types [infographic]

You can also check out Online Behavior’s Facebook page, or follow them on Twitter or Google+.

Web Analytics World

One of the leading analytics blogs and news sites on the web, Web Analytics World is owned by Jump Digital, a digital marketing agency, but also features a lot of expert guest authors. They get into detail on not only analytics, but also digital marketing, optimization, blogging, SEO, and more.

Check out these recent posts on analytics:

Web Analytics World also has a Facebook page, and you can follow them on Twitter and Google+ as well.

What’s Your Favorite Analytics Blog?

Did we include your favorite blog on our list? What have you learned from your favorite analytics blog lately – or what would you like to learn?

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